Paramount laffer “Blades of Glory,” starring Will Ferrell and Jon Heder, iced first place over the weekend at the domestic B.O. with $33 million in its debut.
Pic about a same-sex figure-skating pair played 3,372 theaters and easily took the gold over the frame, with a nearly $10,000 per-location average.
Disney’s CG toon “Meet the Robinsons,” the weekend’s only other really wide rollout, settled for second with $25.1 million.
Among holdovers, Warner Bros. battle epic “300” dropped 44% in its fourth frame to land in third. Cume is $179.5 million, well on its way to $200 million domestically, and the pic is still holding screens in more than 3,000 theaters.
Like “300,” Disney’s “Wild Hogs” continues to spin turnstiles. In its fifth weekend, the ensemble comedy added $8.4 million to gun its cume to $135.4 million to hit No. 5.
Some holdovers, however, saw sharp declines in ticket sales of 60% or more, proving a drag on the frame.
Warners’ No. 1 from last weekend, “TMNT,” the latest in the “Teenage Mutant Ninja Turtles” franchise, skidded sharply by 62% to land in fourth. Pic, which the Weinstein Co. is distributing, has seen auds shell out $38.4 million in two weekends.
Also taking a steep dip was New Line’s family pic “The Last Mimzy,” which fell 60% from its opening numbers last weekend, landing at No. 8. Cume is $16.2 million.
Paramount’s “Shooter,” starring Mark Wahlberg, fell 45% in its second frame to land in the sixth slot. Pic has targeted $27.2 million to date.
Sony’s “Reign Over Me,” toplining funnyman Adam Sandler in a serous role, dropped to No. 10. Per-theater average was $2,214 from 1,671 theaters. Comedians starring in dramas have struggled this year to draw B.O. attention. Cume on the movie is $13.3 million.
Sony’s other pic in the top 10, “Premonition,” starring Sandra Bullock, fell 47% to hit No. 7 and has conjured $39.3 million in three weekends of release.
Fox’s horror holdover “The Hills Have Eyes 2” fell 59%, feeding on $3.9 million to lift cume to $15.8 million and hit No. 9.
Lionsgate urban sports drama “Pride” also hit the skids, dropping 57% and out of the top 10 in its second frame.
Fox Searchlight’s “The Namesake” was one pic that saw a jump in biz, 18%, after adding 120 runs to a theater count of 237. Mira Nair film has cumed $4.6 million.
Overall, weekend B.O. was off 10% from the same frame a year ago, when Fox’s “Ice Age: The Meltdown” bowed to a boffo $68 million. But Hollywood was still smiling, anyway: This year’s totals are running 6% ahead of last year, according to Nielsen EDI stats.
Bow of the PG-13-rated “Blades” could not match the opening of Ferrell’s last pic, “Talladega Nights”; that sports sendup bowed to $47 million last summer for Sony. But “Blades,” which came to Par via DreamWorks, MTV Films and banner Red Hour Films, still drew the second highest opening for Ferrell on a pic he has toplined after “Talladega.”
College basketball games running in primetime may have dulled the B.O. impact of “Blades” as the movie tried to woo a young male fan base.
Opening of Disney Animation’s “Robinsons,” about a gadget-obsessed kid who travels to the future, wasn’t able to match the $40 million bow of the label’s “Chicken Little” in 2005.
“Robinsons” was released on 3,413 screens, including nearly 600 equipped with the Real D digital 3-D system. Mouse House didn’t know Sunday to what extent the 3-D screens contributed to the pic’s perf.
B.O. watchers felt that “Robinsons” had a shot at the No. 1 spot over the frame, though “Blades” was tracking more highly heading into the weekend.
Biz on “Blades,” “Robinsons” and the hits that did hold well — “300” and “Wild Hogs” — sapped the strength of some limited bows.
Universal’s new-age drama “Peaceful Warrior” landed as a novel distribution experiment in a limited 615-theater release. Distrib offered the public $15 million in free tickets in a partnership with retailer Best Buy in an attempt to ignite word of mouth. But even with the potential $15 million in free ducats, pic took in just $2.1 million over its first frame in national release; 11% of auds, however, paid for tickets at the theater rather than getting ’em for free from Best Buy, U brass said on Sunday.
“Peaceful’s” first frame finish was good enough for 11th place on the charts. A $15 million finish would have put the pic into third place.
And Miramax’s bow of “The Lookout” looked a bit tepid. Pic took in $2 million, from 955 theaters. Disney subsid said it was disappointed.
Among other limited releases, Milestone’s “Killer of Sheep” took in an estimated $12,000 per screen in its first frame. Pic, from 1977, has never had a theatrical rollout before.
ThinkFilm’s “Live Free or Die” shot up $10,180 from five cities in New England. Company’s “Avenue Montaigne” raised its cume to $736,210 after eight weekends.
Sony Classics’ “Offside” took in $7,785 from four screens after subtracting one engagement from its debut frame a week ago. Pic has kicked up $33,517.
Unit’s “The Lives of Others” has cumed $6.5 million after eight frames.
Samuel Goldwyn and Roadside Attractions’ “Amazing Grace” brought its total up to $18.2 million after six frames. Period piece is still playing 612 screens.
The Weinstein Co.’s “Nomad” added $14,600 from 60 screens to bring its cume to $36,600.