Exec to lead new films division

Goldcrest Films International has tapped Pierre Weisbein as exec VP of sales to lead the company’s new films division.

Most recently with Green Room Pictures, Weisbein has served as sales chief for both Senator International (now Mandate) and StudioCanal.

He has led sales campaigns for pics including “The Grudge,” “White Noise,” “The Pianist” and “Mulholland Drive.”

Weisbein and the Goldcrest team are looking to build the company’s upcoming slate. Goldcrest is committed to investing up to 30% of the budget of high-profile projects with significant director and cast attachments through a combination of equity, post and gap funding.

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