Turner consolidates ad biz

Walker Jacobs to run new digital sales op

Turner Broadcasting has smushed together the digital ad-sales units for animation, entertainment and sports into one operation and hired Walker Jacobs to run it.

The operation encompasses TBS, TNT, Cartoon Network, Adult Swim, Court TV, GameTap, Super Deluxe and Turner Sports.

Based in New York, Jacobs, who was senior VP of the Reuters Americas Media Group, will take charge of all new-media ad sales as senior VP. He reports to David Levy, president of ad sales and marketing for Turner Entertainment.

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