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Tony Hawk launches ShredorDie

Skateboarding icon teams with Ferrell, Apatow

The creators of comedy website FunnyorDie.com and skateboarding icon Tony Hawk have launched ShredorDie.com for action sports enthusiasts.

Website features action sports videos focused on skateboarding, snow sports, surfing, BMX and motocross.

Hawk is providing creative direction for the content on the site — comprising professionally produced fare and user-generated vids, similar to the programming FunnyorDie partners Will Ferrell, Adam McKay and Judd Apatow post on the comedy site.

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