LONDON — Telecom giant BT has inked to show Universal Music artists’ videos on its BT Vision television service.
The video-on-demand content will cost BT Vision customers 56¢ for a single musicvideo, $1.93 for a music documentary and $5.82 for a concert. Users access the content through a set-top box that links the TV set to a broadband connection.
BT Vision launched late last year and already has content agreements with Disney, DreamWorks, Paramount, U.K. terrestrial broadcaster Channel 4 and BBC Worldwide. Early subscribers to the service have been scarce, however, at a reported 3,000.