Sony will miss its global sales target for the PlayStation 3 console by 25% in fiscal 2006, according to a report released Monday by Nomura Securities analyst Eiichi Katayama.
Sony originally projected it would ship 6 million PS3s through March, but Nomura downgraded that forecast to 4.5 million. The major reason for the drop is less-than-robust holiday sales, with production snafus leading to shortages on shelves.
Katayama projected Sony will sell 10 million PS3s in fiscal 2007, compared with an earlier forecast of 16 million.
He also lowered his PS3 sales figure for fiscal 2008 to 11 million units from 18 million.
Katayama predicted Sony’s game division will be ¥124 billion ($1.03 billion) in the red in the third quarter of 2008, compared with an earlier forecast of $332 million.