MumboJumbo licenses rights to NBC sitcom
Dunder Mifflin is going interactive.
In a rare deal to turn a network live-action sitcom into a videogame, casual gamemaker MumboJumbo has licensed rights to “The Office” from NBC Universal.
Peacock net comedy will be the first-ever Hollywood license for the publisher, which makes inexpensive arcade-style games. It plans to turn “The Office” into a humorous game in which players have to handle jobs and play pranks at Dunder Mifflin’s Scranton branch.
“We were anxious to expand our audience with a property that has broad appeal and works well as a game,” said MumboJumbo VP of product development Mike Suarez. “It will help us to demonstrate that casual games are the true mass videogame market.”
MumboJumbo has likeness rights to the show’s cast, who will be portrayed as bobblehead-type dolls. Game will also feature audio and video clips from the show.
Because of its simplicity and low cost, “Office” videogame won’t be available for high-powered consoles like the Wii, PlayStation 3 and Xbox 360 when it bows in the fall. Instead, MumboJumbo is making it for the Nintendo DS and Sony PSP handheld consoles, as well as the PC. Gamers will be able to download it from a number of Web sites, including, quite likely, NBC.com.
Deal also envisions MumboJumbo making several sequel games in the near future.