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Thomson plans animation strategy

India, Dreamworks part of tech company's vision

HONG KONG – Technology giant Thomson has formed a strategic alliance between its Technicolor Services division and DreamWorks Animation to develop animation facilities in India.

Move is expected to build on the Bangalore-based Paprikaas Animation Studios in which Technicolor invested in February.

DreamWorks Animation will help Technicolor Services recruit new staff in India. Together they will design and produce CG animation for feature movies, TV programming, commercials and video games all with a strong focus on digital 3D content. No project details were announced.

“Through this strategic alliance, our objective is to tap into and further develop the gifted talent base in India, with the potential to do the kind of feature-level work for which we are renowned worldwide,” Ann Daly, COO of DreamWorks Animation, said.

“Strengthening Paprikaas Animation Studios’ creative, technical and computer animation capabilities will provide Technicolor with additional resources and capacity to meet the growing demand for high-end 3D digital animation,” Frank E. Dangeard, chairman and chief CEO of Thomson, said.

Commitment underlines the growing interest by Hollywood in animation and effects work in India. Earlier this week Warner Bros. Motion Picture Imaging and India’s Prasad Corp formed a strategic alliance intended to provide digital post production and restoration services (Variety, Dec 17, 2007.) Earlier this year Sony acquired a majority stake in Chennai-based company FrameFlow, which it will integrate into its Sony Pictures Imageworks unit (Variety, Feb 21, 2007.)

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