You will be redirected back to your article in seconds

Mushrooms put magic into Spanish TV

TVC skein tops its timeslot, scoring third season highs of 30.7%

BARCELONA — Talk about magic mushrooms.

Catalonia, Spain’s richest region, is spacing out on docuseries “Cacadors de bolets” (Mushroom Hunters) that shows people, well, hunting for mushrooms.

Aired by pubcaster TVC in primetime on Mondays, the 20-minute skein tops its timeslot, scoring third season highs of 30.7% shares by mid-October.

Why the extraordinary appeal?

Mushrooms, for Catalans, are a Golden Fleece. Every weekend, traffic clogs Pyrenees valleys harboring top crops as hunters search for their prey.

In one October episode, “Blood, Sweat and Mushrooms,” off-roaders slither down dirt tracks as “Mission: Impossible’s” theme kicks in. Out jumps a family with two children straining at the leash. They penetrate the shadowy woods, struggling manfully with the shrubbery.

Hand-held camerawork adds comic edge. “Collons, pare!” (Big balls, Dad!) suddenly wails the son pointing at a Saffron Milk Cup, a pale-orange, plate-domed’shroom.

Congregated, the hunters grill mushrooms with garlic and parsley.

Cut to a coda: three old codgers swap shaggy mushroom tales.

“Mushroom’s” auds push one million, clearly hooking viewers who couldn’t tell a Trumpet of Death (black, trumpet-shaped) from a ground-to-air rocket launcher.

“France, Italy, Spain and Japan love mushrooms. Argentina, the U.K. don’t,” explains show director Jordi Viader.

Maybe “Mushroom Hunters” is proof that shows with a singular vision — and you don’t get much more singular than a show that headlines the orange-capped Amanita Caesarea mushroom — can break out from its niche.

At the very least, it has brought TVC ratings to a pleasant simmer.

More TV

  • Blade Runner 2049

    'Blade Runner 2049,' 'The Crown' Win ASC Awards for Cinematography

    BARCELONA — Talk about magic mushrooms. Catalonia, Spain’s richest region, is spacing out on docuseries “Cacadors de bolets” (Mushroom Hunters) that shows people, well, hunting for mushrooms. Aired by pubcaster TVC in primetime on Mondays, the 20-minute skein tops its timeslot, scoring third season highs of 30.7% shares by mid-October. Why the extraordinary appeal? Mushrooms, […]

  • Dove Cameron Sofia Carson

    Disney Announces 'Descendants 3' for 2019

    BARCELONA — Talk about magic mushrooms. Catalonia, Spain’s richest region, is spacing out on docuseries “Cacadors de bolets” (Mushroom Hunters) that shows people, well, hunting for mushrooms. Aired by pubcaster TVC in primetime on Mondays, the 20-minute skein tops its timeslot, scoring third season highs of 30.7% shares by mid-October. Why the extraordinary appeal? Mushrooms, […]

  • Jeanine Mason

    'Roswell' Reboot Pilot Casts 'Grey's Anatomy's' Jeanine Mason in Lead Role

    BARCELONA — Talk about magic mushrooms. Catalonia, Spain’s richest region, is spacing out on docuseries “Cacadors de bolets” (Mushroom Hunters) that shows people, well, hunting for mushrooms. Aired by pubcaster TVC in primetime on Mondays, the 20-minute skein tops its timeslot, scoring third season highs of 30.7% shares by mid-October. Why the extraordinary appeal? Mushrooms, […]

  • Purveyors of Pop eOne deal

    Reality Show Producers Sued for Trashing Hawaiian Beach House

    BARCELONA — Talk about magic mushrooms. Catalonia, Spain’s richest region, is spacing out on docuseries “Cacadors de bolets” (Mushroom Hunters) that shows people, well, hunting for mushrooms. Aired by pubcaster TVC in primetime on Mondays, the 20-minute skein tops its timeslot, scoring third season highs of 30.7% shares by mid-October. Why the extraordinary appeal? Mushrooms, […]

  • The Last O.G. Ep. 101 27038_001

    TV News Roundup: TBS Releases 'The Last O.G.' Trailer With Tracy Morgan, Tiffany Haddish (Watch)

    BARCELONA — Talk about magic mushrooms. Catalonia, Spain’s richest region, is spacing out on docuseries “Cacadors de bolets” (Mushroom Hunters) that shows people, well, hunting for mushrooms. Aired by pubcaster TVC in primetime on Mondays, the 20-minute skein tops its timeslot, scoring third season highs of 30.7% shares by mid-October. Why the extraordinary appeal? Mushrooms, […]

  • Harry Connick Jr

    Harry Connick Jr. Talk Show to End After 2 Seasons (EXCLUSIVE)

    BARCELONA — Talk about magic mushrooms. Catalonia, Spain’s richest region, is spacing out on docuseries “Cacadors de bolets” (Mushroom Hunters) that shows people, well, hunting for mushrooms. Aired by pubcaster TVC in primetime on Mondays, the 20-minute skein tops its timeslot, scoring third season highs of 30.7% shares by mid-October. Why the extraordinary appeal? Mushrooms, […]

  • George Stephanopoulos

    ABC's George Stephanopoulos Lands Exclusive Interview With Ex-FBI Chief Comey

    BARCELONA — Talk about magic mushrooms. Catalonia, Spain’s richest region, is spacing out on docuseries “Cacadors de bolets” (Mushroom Hunters) that shows people, well, hunting for mushrooms. Aired by pubcaster TVC in primetime on Mondays, the 20-minute skein tops its timeslot, scoring third season highs of 30.7% shares by mid-October. Why the extraordinary appeal? Mushrooms, […]

More From Our Brands

Access exclusive content