Timberlake wants you to get in his pants

Can Justin Timberlake cure cancer? Probably not. But hey, he manages to keep Cameron Diaz happy and he has graciously lassoed “sexy” and brought it back. Then, there’s that fashion thing. This week, Timberlake stole the thunder of Mercedes Benz L.A. Fashion Week with the debut of his collection, Wiliam Rast.

The line — named for Grandpa Timberlake and the grandfather of Justin’s design partner, Trace Ayala — features lots of gritty denim and casual blazers for men. For girls? Lolita-like slutty dresses that are perfect for the club scene and dance-offs. The duds for dudes — including button downs and sweaters — were definitely the highlight of the fashion show, held at trendy restaurant/lounge Social Hollywood.

Celebs spotted in the front row included the ubiquitous Hilton sibs, Patrick Dempsey, and a brunette Diaz — wearing Dior (oops!). The Hilton girls looked confused, which may be a genetic condition. Or it could have been the bizarre plaid unitard over a tee shirt paired with cut off jean shorts look that flummoxed them. Sadly, it was not hot.

After the show, the crowd tripled in size, as revelers headed to the brand new nearby club Boulevard3 — modeled after a proper English manor with a massive dance floor–for a live performance by the designer. He sang new songs (“Sexy Back”) and old tunes (“Cry Me a River”); he even dueted with Wyclef Jean. In the end, Timberlake’s prowess as a singer and dancer bested his skills as a designer. Let’s just hope that Marc Jacobs isn’t learning how to rap.

To check out the current fall line by William Rast, go to www.revolveclothing.com.

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