How to Wear: A fedora

Bogie, Sinatra, the Man in the Yellow Hat: Give a guy a lid and he’s suddenly cooler than a Sno-Cone. Unless, of course, he feels self-conscious and stupid. “It’s easier for a man to start off with a stingy brim fedora,” says Sal Rovero, owner of Hollywood Hatters on Melrose

Avenue. The stingy brim hat, which isn’t quite as formal as its wide-brimmed brethren, was made popular in the ’60s by bands like the Temptations and Southern preachers. The look is back and Hatters carries a new line of straw fedoras with skinny brims by Biltmore ($65-$70); traditional fur felt fedoras by Dobbs run about $100. “The rule, according to hat etiquette, is only wear straw during the day and felt at night,” says Rovero. “But this is L.A., so nobody cares.”

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