Exec launches Rethink

Former Film Roman television topper Mark Lieber has hung his shingle, launching consulting/production company Rethink Entertainment & Media.

Los Angeles-based company will offer consulting on distribution, programming, branding, licensing and consumer products, among other areas. Rethink has also inked its first client, Gotham-based Imagemark Brand Resources.

Lieber has been involved in various aspects of development and production, working on “The Simpsons,” “The Tick” and an animated take on “X-Men,” among other projects. He was most recently managing director of CBS Radio’s West Coast marketing division.

His resume stretches back to a stint at Saban, where he worked on “Mighty Morphin Power Rangers.”

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