“Rock Star” will rock on.
CBS has greenlit production on a second season of the Mark Burnett-produced talent hunt, which got off to a slow start last summer but ended up a sleeper success for the net. Skein will return this summer, with Dave Navarro and Brooke Burke back as hosts.
Burnett and exec producer David Goffin are keeping a tight lid on details about the new season, saying some key deals have yet to be hammered out.
Original skein was designed to find a new lead singer for Aussie rockers INXS. It’s unclear whether the new season will be devoted to finding a lead singer for another headless band or go in a completely different direction, such as creating a new band.
Whatever changes are made, “At the end of the day, the show will always be about finding a rock star,” Goffin said.
Burnett said that even he was surprised by the cult following “Rock Star” built last summer. ” ‘Survivor’s’ huge, but wherever I go now, people tell me ‘Rock Star’ is their favorite show. I’m glad it’s back,” he told Daily Variety. “We know we’re going to get the same audience back next summer. Now it’s about growing that audience.”
Burnett credited CBS Corp. prexy-CEO Leslie Moonves for sticking by “Rock Star.” “Leslie helped in figuring out the content. He really got involved,” producer said, noting it was Moonves’ idea to have early results in the voting announced on the skein’s Tuesday edition.
Burnett said it’s likely “Rock Star” will stick with its twice-weekly format on CBS.
Goffin said proof of the show’s season-one success is in the sales data for the new INXS album and upcoming tour, which he said is sold out in North America.
A few weeks ago, he said, he was INXS, and there was “Rock Star” winner J.D. Fortune, “who a year ago was sleeping in his car. Now he’s in a bed filming a musicvideo with Estella Warren.”
In addition to Fortune, runner-up Marty Casey has an album coming out on Burnett’s Sony-based imprint, while contestant Mig Ayesa has just signed with Universal Music, Burnett said.
“Rock Star” averaged a 3.1/8 in adults 18-49 for its Tuesday performance show, with ratings increasing throughout the summer and reaching a season high with its finale.
Burnett, Goffin and Lisa Hennessey are exec producers, while Conrad Riggs serves as co-exec producer.