Rainbow Media announced that iD Distribution sold celebrity stylist format “Style Me” to the U.K.’s LivingTV.
Skein, in which 12 contestants compete to become the next top celebrity stylist for series host Rachel Hunter, is premiering on Rainbow Media’s WE: Women’s Entertainment.
News follows additional sales of WE content worldwide.
“Style Me” was coproduced by Singapore’s Mega Media and Ultra-HD, one of the 15 VOOM HD Networks owned by Rainbow as part of a $20 million production pact between Meda Media, the Media Development Authority of
Singapore and VOOM inked at Mipcom in October.