Talker sets new Nielsen highs in 13 markets
“Rachael Ray” continued to crush all of its firstrun rookie competish, scoring more than double the rating of any other new talker despite dipping 9% to a 2.1 in the week ended Oct. 1.
“Ray” set new Nielsen highs in 13 of the top 35 markets in its second week. Sept. 26 show featuring Dr. Phil McGraw reached a total audience of more than 4 million viewers.
“The Dr. Keith Ablow Show” was the No. 2 talker with a 1.0, up 11% week to week, while “The Megan Mullally Show” dropped 11% to a 0.8. Skein will be downgraded in New York to 11 a.m. from 3 p.m. starting Monday on NBC flagship station WNBC.
Though down 7% to a 1.3, the freshman gaveler “Cristina’s Court” was the top new courtshow. Ratings for “Judge Maria Lopez” were unavailable, but the gaveler drew a 0.8/3 in the metered markets, unchanged week to week and year to year.
New magazine “Geraldo at Large” held steady at a 1.6 in its third week. Skein was the No. 2 rated firstrun rookie.
Among the newcomers to off-net syndication, “According to Jim” was still the highest-rated strip despite a 6% dip to a 1.7 in its second week.
“Scrubs” averaged a 1.6 in week two after ratings were unavailable for its premiere week.
“One on One” was down 11% to a 0.8, while the “Still Standing” were unavailable.
Overall only a handful of veteran shows were able to gain week to week as PUT (people using television) levels declined by an average of slightly more than 1 million viewers.
“The Insider” was the only magazine up week to week, gaining 4% to a 2.7, while only one talker, “The Ellen DeGeneres Show,” experienced an increase, growing 6% to a 1.9.