Fox’s ’24’ roars back with a vengeance

Numbers appear to be up 15% in 18-49 over last year

The fifth season of Fox drama thriller “24” bolted out of the starting blocks Sunday night, with its two-hour opener outperforming last season’s strong launch.

For a second straight year, Fox chose to kick off “24” with a two-hour episode Sunday following NFL playoff action and then move it to its regular night of Monday with another two-hour seg.

Numbers for Sunday are subject to revision since “24” didn’t start until 8:13 in much of the country due to a lengthy football game, but preliminary Nielsens suggest the show should come in with about a 7.0 rating/15 share in adults 18-49 and 16.2 million viewers overall.

This would rep a roughly 15% improvement in 18-49 over last year’s opening night 6.1 rating and a 9% gain in total viewers (from 14.8 million). In its regular Monday-at-9 slot last season, “24” averaged a 5.0 rating.

Fox dominated the opening hour of primetime Sunday with the conclusion of the Carolina Panthers-Chicago Bears NFL playoff game, which topped a 12 rating in adults 18-49 and drew more than 30 million viewers overall.

Fox’s strength from 8 to 10 put a dent in ABC’s usually dominant shows. Both “Extreme Makeover: Home Edition” (prelim 6.4/14 in 18-49, 15.5 million) and “Desperate Housewives” (prelim 9.5/20, 22.5 million) were down week-to-week, with “DH” losing out to “24” in male demos.

“Grey’s Anatomy” held up well at 10 for ABC (prelim 8.6/20, 19.1 million), easily winning its hour.

CBS was led by “Cold Case” (prelim 3.6/9 in 18-49, 14.5 million), while original Tom Selleck movie “Jesse Stone: Night Passage” did a 2.6/6 in the demo and drew 14.4 million viewers overall.

At NBC, “West Wing” continues to struggle (prelim 1.6/4 in 18-49, 6.4 million), with the net then picking up some with “Law & Order: CI” (prelim 3.5/7, 10.7 million) and “Crossing Jordan” (prelim 3.6/8, 10.7 million).

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Scene News from Variety

Loading