Exec in charge of program sales at LPD
John Cuddihy has been tapped exec VP and managing director for Lightworks Program Distribution, reporting to Lightworks Enterprises prexy-CEO David Dreilinger.
Cuddihy will have overall responsibility for program sales at LPD, licensing titles to domestic and international broadcasters, cable and satellite outlets. Cuddihy will also be involved in co-production ventures. He joins in time to attend the upcoming NATPE trade show in Vegas with the company.
Over the course of 25 years, Cuddihy has worked for Sony, A&E, New World, ESPN and Katz Media. His experience encompasses international program distribution, affiliation agreements, channel carriage deals, domestic and U.S. Hispanic ad sales.
Cuddihy will be based in New York and Miami and is fluent in both English and Spanish.
“John will be a critical factor in driving sales efforts, which have recently included such milestones as our first major co-production with the BBC and an output homevideo deal with GT Media,” Dreilinger said.