BANGKOK — Sexuality and gender identity issues are again winning at the Thai box office.
Latest offering in a long line of movies tackling the subjects is “Metrosexual” by “Iron Ladies” helmer Yongyoot Thongkongtoon.
Pic is produced and distribbed by local studio GTH, which earned a healthy 5 million bath ($131,000) on its Thursday opening day. Bolstered by the early numbers, Thongkongtoon said GTH is confident of passing the $1.25 million break-even point.
Strong perf is crucial for GTH, which suffered a setback earlier this summer when its soccer film “Lucky Losers,” about a fictitious national team from Laos, came under legal threat from the Laotian authorities. GTH now faces prospect of shelving the film or remaking it.
“Metrosexual” is a story of four femme friends who devise a series of comic strategies to determine whether a good-looking, fashion-conscious man whom their friend is about to marry is really a man or not.
Thongkongtoon’s two “Iron Ladies” pics, about a squad of gay and transvestite volleyball players, were crossover hits in many international territories.
“This film relates more to female sensibilities — gender issue is more a subplot,” helmer said. “The majority of our audience on the first day was female university students and office workers.”