Sunn Allied to focus on niche pix

Venture will globally distribute eight to 12 acquisitions

Minority-produced urban and faith-based films have a home to call their own at the newly created joint distribution venture, Sunn Allied Releasing.

The venture, an undertaking by Lang Elliott (prez-CEO of Sunn Classic Pictures) and attorneys Leroy Bobbitt and Virgil Roberts, will globally distribute eight to 12 acquisitions.

“The urban product in all genres is becoming more and more valuable,” Bobbitt and Roberts said. “From the early release of ‘Shaft’ in 1971 to ‘Shaft 2000,’ the demand for this product can no longer be ignored.”

Sunn Allied will participate in numerous film fests in the coming months to spark buzz about its projects, including the Urbanworld, African American and Pan African Film Fests.

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