'Subway' is 1st theatrical prod'n fully financed by co.

Prague-based outfit Nova World Sales, the sales arm of the Czech Republic’s commercial broadcaster Nova, said its hit “From Subway With Love” was picked up by Sejong in Korea. It has already been sold to Poland, Russia, Slovenia and Croatia. Hungary and Austria are pending.

“From Subway With Love” by helmer Filip Renc is a Bridget Jones-style romantic comedy and the first theatrical production that was fully financed by Nova.

Nova’s “Wrong Side Up,” which was directed by Peter Zelenka about a father-son relationship, was sold to Link TV in the U.S., Carmen Video in Russia, Gutek in Poland and the former Yugoslav territories.

Follow @Variety on Twitter for breaking news, reviews and more