New Line has won the bidding for domestic distribution rights to Michel Gondry’s comedy “Be Kind Rewind,” to star Jack Black.
Shooting begins in late September. Negative pickup deal was brokered by CAA; Focus Features Intl. ealier made a deal to broker all international rights (Daily Variety, May 2).
Gondry also scripted “Rewind,” in which Black will play a goofball who becomes magnetized trying to sabotage a power plant and then erases all the tapes in the videostore while visiting a pal who works there. The duo then re-create and re-film every movie that the store’s only loyal customer decides to rent.
Gondry’s partner, Georges Bermann, is producing through their Partizan label. Bermann produced Gondry’s “Eternal Sunshine of the Spotless Mind” and upcoming “The Science of Sleep.”
Deal was closed Monday evening, just before New Line execs headed to the Croisette. Several studios and classics divisions circled, and at least one other offer was made.
Pic gives New Line its second Black comedy, as the studio opens “Tenacious D and the Pick of Destiny” on Nov. 17. Black will be seen next in Paramount/Nick’s “Nacho Libre.”