BVI, Sony reach Russia

Upcoming films for the new office will include 'Pirates,' 'Spider-Man 3,' 'Enchanted'

Buena Vista Intl. and Sony Pictures Releasing Intl. have announced a joint venture to distribute their respective films in the fast-growing Russian market effective Jan. 1.

Russia will be the 15th territory in which the two are partners. The studios have similar joint ventures in Brazil, Mexico, Korea, Malaysia, Singapore and Thailand; BVI will distribute Sony films in Norway, Finland and Denmark beginning in January.

BVI and Sony also work together in Switzerland, India and Taiwan.

“The size, importance and growth of the Russian market have made it essential for us to create our own organization and to be actively involved in the sales and marketing of each title,” said Mark Zoradi, president of Walt Disney Motion Pictures Group.

BVI distributed films in Russia through Cascade for the past eight years.

Upcoming films for the new office will include “Pirates of the Caribbean 3: At World’s End,” “Spider-Man 3,” “Ratatouille,” “Enchanted,” “The Pursuit of Happyness,” “Surf’s Up” and “Ghost Rider.”

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Film News from Variety

Loading