Webbie to spin for WMG

Pelson was a founder of sites uPlayMe, Bolt

Looking to enhance the relationship between Warner Music Group artists and their fans, Warner has hired Dan Pelson as senior vice president, global consumer marketing.

Pelson, a founder of the Internet sites uPlayMe and Bolt, will also serve as the chief architect and executor of WMG’s strategic consumer initiatives, including market research, development of direct-to-consumer technologies and consumer databases, and expansion of WMG’s advertising sales functions.

He reports to Alex Zubillaga, executive VP, digital strategy and business development for WMG, and will be based in New York.

Previously, Pelson was chairman and CEO of Concrete Media, an Internet services business that was responsible for creating  large commerce sites, including BOL.com.

He co-founded uPlayMe, a business that focuses on the intersection of social networking and digital entertainment. He also founded and was the CEO of Bolt, recognized as the first social network focused on teens.

More Digital

  • Barstool Sports logo

    Barstool Sports Gets Another $15 Million From Chernin Group

    Looking to enhance the relationship between Warner Music Group artists and their fans, Warner has hired Dan Pelson as senior vice president, global consumer marketing. Pelson, a founder of the Internet sites uPlayMe and Bolt, will also serve as the chief architect and executor of WMG’s strategic consumer initiatives, including market research, development of direct-to-consumer […]

  • Slate Staffers Unionize With Writers Guild

    Slate Staffers Unionize With Writers Guild of America East

    Looking to enhance the relationship between Warner Music Group artists and their fans, Warner has hired Dan Pelson as senior vice president, global consumer marketing. Pelson, a founder of the Internet sites uPlayMe and Bolt, will also serve as the chief architect and executor of WMG’s strategic consumer initiatives, including market research, development of direct-to-consumer […]

  • TaylorSwiftVEVO - YouTube

    YouTube Will Merge Vevo Channel Subscribers Into Unified 'Official' Music Artist Accounts

    Looking to enhance the relationship between Warner Music Group artists and their fans, Warner has hired Dan Pelson as senior vice president, global consumer marketing. Pelson, a founder of the Internet sites uPlayMe and Bolt, will also serve as the chief architect and executor of WMG’s strategic consumer initiatives, including market research, development of direct-to-consumer […]

  • Netflix phone

    Netflix Takes Another Stab at Shorter-Form Videos With 15-Minute Comedy Specials

    Looking to enhance the relationship between Warner Music Group artists and their fans, Warner has hired Dan Pelson as senior vice president, global consumer marketing. Pelson, a founder of the Internet sites uPlayMe and Bolt, will also serve as the chief architect and executor of WMG’s strategic consumer initiatives, including market research, development of direct-to-consumer […]

  • Funny or Die Logo

    Funny Or Die Lays Off Employees Amid Digital Sector Crunch

    Looking to enhance the relationship between Warner Music Group artists and their fans, Warner has hired Dan Pelson as senior vice president, global consumer marketing. Pelson, a founder of the Internet sites uPlayMe and Bolt, will also serve as the chief architect and executor of WMG’s strategic consumer initiatives, including market research, development of direct-to-consumer […]

  • Google audiobooks

    Google Takes on Audible With New Audiobook Offering

    Looking to enhance the relationship between Warner Music Group artists and their fans, Warner has hired Dan Pelson as senior vice president, global consumer marketing. Pelson, a founder of the Internet sites uPlayMe and Bolt, will also serve as the chief architect and executor of WMG’s strategic consumer initiatives, including market research, development of direct-to-consumer […]

  • homepod-white-shelf

    Apple Starts Selling HomePod on Feb. 9

    Looking to enhance the relationship between Warner Music Group artists and their fans, Warner has hired Dan Pelson as senior vice president, global consumer marketing. Pelson, a founder of the Internet sites uPlayMe and Bolt, will also serve as the chief architect and executor of WMG’s strategic consumer initiatives, including market research, development of direct-to-consumer […]

More From Our Brands

Access exclusive content