You will be redirected back to your article in seconds

Think launches animation hothouse

Anime Innovation Tokyo to facilite projects

TOKYO — Think Corp., a Tokyo-based animation producer, has launched Anime Innovation Tokyo, a subsidiary for developing, producing and marketing animators’ work.

Initiative has ¥300 million ($2.6 million) in backing from the Tokyo city government and gives animators a rare chance to share in profits.

AIT is accepting project proposals from animators until June 30. Over the next four years, it will produce 15-20 pilots, each about half an hour long, to present to potential backers in Japan and abroad.

Funding will come from production consortia, principally limited liability partnerships, with the government of Tokyo and private companies as participants. Production budgets will average $86,200.

“We will work closely with the creators on each project,” Think CEO Yuji Mori said Friday at a symposium sponsored by the Tokyo Intl. Anime Fair. Idea, explained Mori, is to make pilots “with the potential to become something far bigger,” be it a TV series or feature film.

Revenues from local and worldwide rights sales will be shared among all the limited liability partnership participants, including animators.

The usual Japanese practice is for animation houses receive a set fee for their services.

By producing several low-budget pilots at the same time, outfit aims to limit its downside.

More Digital

  • tencent logo

    China's Tencent Music Edges Towards IPO (Report)

    TOKYO — Think Corp., a Tokyo-based animation producer, has launched Anime Innovation Tokyo, a subsidiary for developing, producing and marketing animators’ work. Initiative has ¥300 million ($2.6 million) in backing from the Tokyo city government and gives animators a rare chance to share in profits. AIT is accepting project proposals from animators until June 30. […]

  • 'Greatest Showman' Tops Disc Sales Charts

    'Greatest Showman' Tops Disc Sales Charts as 'Last Jedi' Slips to No. 2

    TOKYO — Think Corp., a Tokyo-based animation producer, has launched Anime Innovation Tokyo, a subsidiary for developing, producing and marketing animators’ work. Initiative has ¥300 million ($2.6 million) in backing from the Tokyo city government and gives animators a rare chance to share in profits. AIT is accepting project proposals from animators until June 30. […]

  • flickr-smugmug

    Verizon Sells Yahoo's Flickr Photo-Sharing Site to SmugMug

    TOKYO — Think Corp., a Tokyo-based animation producer, has launched Anime Innovation Tokyo, a subsidiary for developing, producing and marketing animators’ work. Initiative has ¥300 million ($2.6 million) in backing from the Tokyo city government and gives animators a rare chance to share in profits. AIT is accepting project proposals from animators until June 30. […]

  • Nick Lehman

    ASCAP Appoints New Digital Chief

    TOKYO — Think Corp., a Tokyo-based animation producer, has launched Anime Innovation Tokyo, a subsidiary for developing, producing and marketing animators’ work. Initiative has ¥300 million ($2.6 million) in backing from the Tokyo city government and gives animators a rare chance to share in profits. AIT is accepting project proposals from animators until June 30. […]

  • the void star wars

    Location-Based VR Predicted to Surpass $800 Million by 2022

    TOKYO — Think Corp., a Tokyo-based animation producer, has launched Anime Innovation Tokyo, a subsidiary for developing, producing and marketing animators’ work. Initiative has ¥300 million ($2.6 million) in backing from the Tokyo city government and gives animators a rare chance to share in profits. AIT is accepting project proposals from animators until June 30. […]

  • Vevo Lays off Parts Of Product

    Vevo Hit by CTO Exit, Product and Engineering Team Layoffs (EXCLUSIVE)

    TOKYO — Think Corp., a Tokyo-based animation producer, has launched Anime Innovation Tokyo, a subsidiary for developing, producing and marketing animators’ work. Initiative has ¥300 million ($2.6 million) in backing from the Tokyo city government and gives animators a rare chance to share in profits. AIT is accepting project proposals from animators until June 30. […]

More From Our Brands

Access exclusive content