Teutonic telco plans download service

Telco launched broadband triple-play package last week

Following the launch of its broadband triple-play package last week, telco giant Deutsche Telekom is looking to sell films and series as part of a planned download-to-own service.

Subscribers could download pics directly onto hard disks or burn them onto DVD.

Telekom would use its new high-speed VDSL network — which has made its T-Home triple-play service possible — in order to make films available to users.

T-Home offers all of Germany’s major TV channels via IPTV plus video-on-demand, high-speed Internet and telephony.

Service is available to some 3.5 million households, although that number is expected to grow to 6 million by the end of the year.

Telekom marketing topper Burkhard Grassmann has said the company is looking to attract several hundred thousand subscribers in the first year of T-Home’s operation.

Company has yet to say when the download-to-own service will be added to T-Home, but it likely will accompany new features such as interactive TV services.

According to a recent study, up to a third of German TV households are expected to use triple-play packages by 2011.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Digital News from Variety