MTV Asia, Motorola dial up deal

New content package to launch internationally

SINGAPORE — MTV Networks Asia and Motorola have launched a content package tailored for TV, mobile phone and the Internet.

Called Mobbed, it will run in Australia, India, Indonesia, Malaysia, the Philippines, Singapore and Thailand.

It comprises an on-air show that will be hosted by VJs local to each market. Viewers can send images via mobile phone that will be aired during the show’s Mobtage segment.

There are also mobisodes of animated series “Mob Squad” that can be downloaded onto mobile phones. Music news and show updates can be sent to phones via MotoAlert while viewers can chat to each other online via blogs.

“Mobbed reinforces MTV’s commitment to connect with our audience on every platform possible,” said Nigel Robbins, prexy of MTV Networks Asia Pacific.

More TV

  • ABC Logo

    ABC Orders Drama 'False Profits' From Kayla Alpert to Pilot

    SINGAPORE — MTV Networks Asia and Motorola have launched a content package tailored for TV, mobile phone and the Internet. Called Mobbed, it will run in Australia, India, Indonesia, Malaysia, the Philippines, Singapore and Thailand. It comprises an on-air show that will be hosted by VJs local to each market. Viewers can send images via […]

  • The Resident

    TV Ratings: 'The Resident' Sees Steep Slide in Time Slot Premiere

    SINGAPORE — MTV Networks Asia and Motorola have launched a content package tailored for TV, mobile phone and the Internet. Called Mobbed, it will run in Australia, India, Indonesia, Malaysia, the Philippines, Singapore and Thailand. It comprises an on-air show that will be hosted by VJs local to each market. Viewers can send images via […]

  • good-morning-america-strahan

    'Good Morning America' Bounces Back Against NBC's 'Today'

    SINGAPORE — MTV Networks Asia and Motorola have launched a content package tailored for TV, mobile phone and the Internet. Called Mobbed, it will run in Australia, India, Indonesia, Malaysia, the Philippines, Singapore and Thailand. It comprises an on-air show that will be hosted by VJs local to each market. Viewers can send images via […]

  • National Geographical Partners

    National Geographic Partners Trims Staff With Layoffs

    SINGAPORE — MTV Networks Asia and Motorola have launched a content package tailored for TV, mobile phone and the Internet. Called Mobbed, it will run in Australia, India, Indonesia, Malaysia, the Philippines, Singapore and Thailand. It comprises an on-air show that will be hosted by VJs local to each market. Viewers can send images via […]

  • Rupert Murdoch

    Sky News Back in Spotlight in Latest Twist of Fox-Sky Bid

    SINGAPORE — MTV Networks Asia and Motorola have launched a content package tailored for TV, mobile phone and the Internet. Called Mobbed, it will run in Australia, India, Indonesia, Malaysia, the Philippines, Singapore and Thailand. It comprises an on-air show that will be hosted by VJs local to each market. Viewers can send images via […]

  • Jeff Glor

    Steve Capus Out as Top Producer at 'CBS Evening News'

    SINGAPORE — MTV Networks Asia and Motorola have launched a content package tailored for TV, mobile phone and the Internet. Called Mobbed, it will run in Australia, India, Indonesia, Malaysia, the Philippines, Singapore and Thailand. It comprises an on-air show that will be hosted by VJs local to each market. Viewers can send images via […]

  • Starz Expands Into Canada With Bell

    Starz Expands Into Canada With Bell Media Pact

    SINGAPORE — MTV Networks Asia and Motorola have launched a content package tailored for TV, mobile phone and the Internet. Called Mobbed, it will run in Australia, India, Indonesia, Malaysia, the Philippines, Singapore and Thailand. It comprises an on-air show that will be hosted by VJs local to each market. Viewers can send images via […]

More From Our Brands

Access exclusive content