“Scrubs” creator Bill Lawrence is taking to the Internet again in his efforts to get his 2005 comedy “Nobody’s Watching” greenlit to series.
Lawrence and fellow exec producers Neil Goldman and Garrett Donovan are officially launching Web site NobodysWatching.tv today to serve as the online base for their campaign to snag a greenlight.
After the original WB Network pilot for “Watching” popped up on YouTube, NBC entertainment prexy Kevin Reilly agreed to order additional scripts of the show and give producers coin to produce short “Watching” Webisodes (Daily Variety, July 21). Webisodes are expected to begin popping up shortly, but the two actors from the show, Paul Campbell and Taran Killam, have already begun appearing in new YouTube videos.
One widely viewed clip has the duo — as their characters from the pilot — watching an entire episode of Fox’s “‘Til Death,” barely cracking a smile the entire time. Another seg features the guys parodying the Diet Coke-Mentos video clips that have gone viral in recent months; it’s generated more than 1.5 million views on several video sites.
Those videos, as well as the Webisodes, now will be posted to the NobodysWatching.tv site as Lawrence & Co. attempt a “Blair Witch Project”-style effort to drum up awareness of the show.
“We each got a very light kiss on the forehead from Kevin Reilly, so we already consider this experience a victory,” the fictional Will and Derrick said in a fictional joint statement issued by their not-so-fictional publicist.