You will be redirected back to your article in seconds

Kevin Reilly

President, NBC Entertainment

Green cred: A trip through the American West in the early 1980s opened Kevin Reilly’s eyes to the environmental challenges facing the planet. “I saw many pristine places but also huge swaths that were already affected by residential and industrial development — logging, oil and mining exploitation. The terrible scars that were left behind really bothered me and stuck with me,” says Reilly. “So I simply started tuning in, seeking out more information. I learned that the visible effects I saw were only the tip of the iceberg, and a web of interrelated issues extended out to even a global scale.”

Focus: “I think we can’t focus enough on global warming. It is no longer being scientifically refuted by anyone. It is starting to be understood by the mass populace as an important and urgent matter — and beginning to show up as an important political issue. But the clock is ticking louder. And if you believe even the most modest and scientifically documented projections, then there is not nearly enough being done on an individual, national or international level to positively alter our global course.”

Latest battle: The Environmental Media Awards. He has been an active EMA board member for about seven years. “The awards event is our primary fund-raiser, but also one of the forums in which we rally the Hollywood community to raise awareness, to promote responsible messages and environmentally sound practices in the media and entertainment industry,” says Reilly, who encourages NBC shows to strive for an EMA Green Seal and allows EMA staffers to brief show writers on eco issues.

Eco mantra: “Think globally, act locally.”

More Film

  • No Merchandising. Editorial Use Only. No

    'Black Panther' Powers Past $300 Million at International Box Office

    Green cred: A trip through the American West in the early 1980s opened Kevin Reilly’s eyes to the environmental challenges facing the planet. “I saw many pristine places but also huge swaths that were already affected by residential and industrial development — logging, oil and mining exploitation. The terrible scars that were left behind really […]

  • AMERICA Land of the FreeKS

    Berlin Film Review: 'America: Land of the Freeks'

    Green cred: A trip through the American West in the early 1980s opened Kevin Reilly’s eyes to the environmental challenges facing the planet. “I saw many pristine places but also huge swaths that were already affected by residential and industrial development — logging, oil and mining exploitation. The terrible scars that were left behind really […]

  • Shape of Water

    How ‘Game of Thrones’ Has an Emotional Connection to ‘Shape of Water’

    Green cred: A trip through the American West in the early 1980s opened Kevin Reilly’s eyes to the environmental challenges facing the planet. “I saw many pristine places but also huge swaths that were already affected by residential and industrial development — logging, oil and mining exploitation. The terrible scars that were left behind really […]

  • Black Panther

    Box Office: 'Black Panther' Rules With $108 Million in Second Weekend

    Green cred: A trip through the American West in the early 1980s opened Kevin Reilly’s eyes to the environmental challenges facing the planet. “I saw many pristine places but also huge swaths that were already affected by residential and industrial development — logging, oil and mining exploitation. The terrible scars that were left behind really […]

  • Guillermo del Toro To Open Cinema

    Guillermo del Toro to Open Cinema Named after Him at Guadalajara Fest (EXCLUSIVE)

    Green cred: A trip through the American West in the early 1980s opened Kevin Reilly’s eyes to the environmental challenges facing the planet. “I saw many pristine places but also huge swaths that were already affected by residential and industrial development — logging, oil and mining exploitation. The terrible scars that were left behind really […]

  • 'Lemonade' Review: A Quietly Seething Romanian

    Berlin Film Review: 'Lemonade'

    Green cred: A trip through the American West in the early 1980s opened Kevin Reilly’s eyes to the environmental challenges facing the planet. “I saw many pristine places but also huge swaths that were already affected by residential and industrial development — logging, oil and mining exploitation. The terrible scars that were left behind really […]

  • Cinema Audio Society 2018 Winners: 'Dunkirk,'

    'Dunkirk,' 'Game of Thrones' Win Cinema Audio Society Awards for Sound Mixing

    Green cred: A trip through the American West in the early 1980s opened Kevin Reilly’s eyes to the environmental challenges facing the planet. “I saw many pristine places but also huge swaths that were already affected by residential and industrial development — logging, oil and mining exploitation. The terrible scars that were left behind really […]

More From Our Brands

Access exclusive content