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Telemundo fights back

B'caster launches countersuit against TV Azteca

NBC Universal’s Spanish-language broadcaster Telemundo has lodged a countersuit against Mexican web TV Azteca, after it launched a legal barrage to shutter Telemundo’s reality show “Quinceanera” in Mexico City.   

Telemundo filed a countersuit Thursday before a federal court in Miami asking for compensation for damages from TV Azteca’s alleged “incorrect use of force.”

Two weeks ago, TV Azteca sent in lawyers backed by heavily armed police and private security to close down filming on the show, pending a court evaluation of TV Azteca’s claims that it has show host, Alan Tacher, under exclusive contract.

TV Azteca had previously filed suit in Miami against Telemundo on charges of breach of contract. Telemundo’s countersuit calls for the charges to be dismissed as well as for damages.

Telemundo, the second biggest U.S. Hispanic broadcaster behind Univision, is expanding in Mexico by increasing productions made there, while it also seeks a broadcast license in Mexico’s tightly controlled market, which is dominated by Televisa and TV Azteca, its much smaller rival.

Some see the lawsuit as the latest measure  taken by TV Azteca to discourage Telemundo from moving in on its turf.

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