STOCKHOLM — Sweden’s NonStop Television and Alfred Haber Inc. have inked a deal giving Scandinavian entertainment channel Star! exclusive pay TV rights for a roster of kudocasts during the 2005 and 2006 season.
Kicking off with the Emmy Awards from Fireworks Intl on Sept. 18, the Star! season includes the American Music Awards, the Golden Globes, the Grammys and Miss Universe.
According to Ignas Scheynius, CEO of NonStop Television, the new deal “reinforces Star!’s position as the leading gala channel in Scandinavia.”
Star! reaches approximately 2 million households in Sweden, Norway, Denmark and Finland.