You will be redirected back to your article in seconds

Show bellies up to its own bar

Spinoff is bid to generate more buzz for '12 Corazones'

BUENOS AIRES — In a fresh twist on TV spinoffs, Argentina’s horoscope-based matchmaking yakker “12 Corazones” (Soul Signs) has opened a theme bar and restaurant.

Grupo Arbol’s Promofilm, which produces the show, has teamed with restaurateurs to create the 30-table establishment in Quilmes, on the outskirts of Buenos Aires.

Guests can order star-sign cocktails, and diners can nibble on food with a horoscope theme. Tarot experts are on hand to give customers free readings — or to see if their date is a match according to the stars.

Now in its third season, the hourlong program airs to steady ratings weekdays at 3 p.m. on Artear-Canal 13, a unit of Argentina’s biggest media conglom, Grupo Clarin.

An astrologer helps eight women find a partner in one of the four male guests. Specials for gays and teens also have been held.

The bar-restaurant spinoff is a bid to generate added buzz for the program, and to provide fans “a place they can experience” astrology and meet like-minded people, says Anibal Fernandez, executive producer of “Signs.”

Promofilm is considering more spinoffs for the program, including a radio show, and is exporting the format. It has aired in the U.S. and Venezuela and sold to Colombia.

More TV

  • Harvey Weinstein

    TV Academy Votes to Begin Disciplinary Proceedings Against Harvey Weinstein

    BUENOS AIRES — In a fresh twist on TV spinoffs, Argentina’s horoscope-based matchmaking yakker “12 Corazones” (Soul Signs) has opened a theme bar and restaurant. Grupo Arbol’s Promofilm, which produces the show, has teamed with restaurateurs to create the 30-table establishment in Quilmes, on the outskirts of Buenos Aires. Guests can order star-sign cocktails, and […]

  • Tracy Morgan TCA

    Tracy Morgan's 'The Last O.G.' Loses Showrunner, Delayed Until 2018

    BUENOS AIRES — In a fresh twist on TV spinoffs, Argentina’s horoscope-based matchmaking yakker “12 Corazones” (Soul Signs) has opened a theme bar and restaurant. Grupo Arbol’s Promofilm, which produces the show, has teamed with restaurateurs to create the 30-table establishment in Quilmes, on the outskirts of Buenos Aires. Guests can order star-sign cocktails, and […]

  • Roy Price's Top Amazon Lieutenants Under

    Roy Price's Top Amazon Lieutenants Under Scrutiny (EXCLUSIVE)

    BUENOS AIRES — In a fresh twist on TV spinoffs, Argentina’s horoscope-based matchmaking yakker “12 Corazones” (Soul Signs) has opened a theme bar and restaurant. Grupo Arbol’s Promofilm, which produces the show, has teamed with restaurateurs to create the 30-table establishment in Quilmes, on the outskirts of Buenos Aires. Guests can order star-sign cocktails, and […]

  • Chelsea Handler Netflix trailer

    'Chelsea' Proves Netflix Can't Always Beat TV at Its Own Game (Opinion)

    BUENOS AIRES — In a fresh twist on TV spinoffs, Argentina’s horoscope-based matchmaking yakker “12 Corazones” (Soul Signs) has opened a theme bar and restaurant. Grupo Arbol’s Promofilm, which produces the show, has teamed with restaurateurs to create the 30-table establishment in Quilmes, on the outskirts of Buenos Aires. Guests can order star-sign cocktails, and […]

  • The Loudhouse Nickelodeon

    'Loud House' Showrunner Chris Savino Fired From Nickelodeon for Sexual Harassment Allegations

    BUENOS AIRES — In a fresh twist on TV spinoffs, Argentina’s horoscope-based matchmaking yakker “12 Corazones” (Soul Signs) has opened a theme bar and restaurant. Grupo Arbol’s Promofilm, which produces the show, has teamed with restaurateurs to create the 30-table establishment in Quilmes, on the outskirts of Buenos Aires. Guests can order star-sign cocktails, and […]

  • Jon Stewart Stand Up for Heroes

    TV News Roundup: HBO to Air Jon Stewart's 'Night of Too Many Stars'

    BUENOS AIRES — In a fresh twist on TV spinoffs, Argentina’s horoscope-based matchmaking yakker “12 Corazones” (Soul Signs) has opened a theme bar and restaurant. Grupo Arbol’s Promofilm, which produces the show, has teamed with restaurateurs to create the 30-table establishment in Quilmes, on the outskirts of Buenos Aires. Guests can order star-sign cocktails, and […]

  • Project 13

    CW Developing DC Comics Adaptation 'Project 13' With Elizabeth Banks Producing (EXCLUSIVE)

    BUENOS AIRES — In a fresh twist on TV spinoffs, Argentina’s horoscope-based matchmaking yakker “12 Corazones” (Soul Signs) has opened a theme bar and restaurant. Grupo Arbol’s Promofilm, which produces the show, has teamed with restaurateurs to create the 30-table establishment in Quilmes, on the outskirts of Buenos Aires. Guests can order star-sign cocktails, and […]

More From Our Brands

Access exclusive content