MIAMI — MTV Networks Latin America has added exec VP stripes to chief operating officer Scot McBride.
Based in Miami, he was promoted to COO in 2004 and continues to report to Pierluigi Gazzolo, managing director.
McBride’s role is being expanded to encompass regional operations, program sales and digital media business development.
He will oversee MTVN’s new regional operations, a division that includes the network offices in Latin America and the syndication arm of MTVN’s programming of MTV, Nickelodeon, Comedy Central, Spike and other MTVN brands in the markets.
His original responsibilities include overseeing strategy and research staff and the general and administrative areas of finance, production management, business and legal affairs, HR and information systems and technology.
McBride was part of the original launch team for MTV Latin America in 1993.
MTV Networks Latin America covers MTV Latin America (Spanish-language only), the pan-regional Nickelodeon, VH1 and a package of digital feevees.