The Intl. Interactive Media Festival will return to the Canadian Rocky Mountains June 9-11.
Capitalizing on the synergies between traditional and advanced media platforms, NextMedia will precede the Banff World TV Festival, which runs June 11-14.
“NextMedia was extremely well received last year, and we are excited to be building on this momentum and buzz,” Robert Montgomery, CEO of Achilles Media, producer of the event, said in Cannes on Monday.
The interactive fest will feature sessions on the trends and innovations affecting mobile media, including Internet content models and the expanding realm of interactive advertising and marketing.
Returning for a second year, Kim Gertler is the exec producer of NextMedia 2006.