HOLLYWOOD — It might not be MGM’s final premiere — a couple more pics are slated to release before the studio is absorbed into Sony — but Monday’s Mann’s Chinese Theater launch of “Be Cool” was almost certainly the Lion’s last major roar.
However, producer Michael Shamberg did tell Daily Variety half-jokingly, “You never know, Kirk Kerkorian might buy the studio back.”
Prior to pic’s unspooling, preemgoers were treated to arrivals, and star interviews, shown on the silver screen for the already seated audience.
Among the highlights was one moment when the bland interview patter went silent and the track of Cher singing “A Cowboy’s Work Is Never Done” played while the whole arrivals scene was shown with swooping camera shots.
Another moment to remember was when Anna Nicole Smith reached deep into her bodice to adjust her breasts before stepping onto the interview platform; this prompted a rousing round of applause and laughter inside.
Screening was followed with a lavish after-party at the Palladium.
More than 1,600 guests opted to “Be Cool” on Valentine’s Day, including MGM’s Alex Yemenidjian, Chris McGurk and Michael Nathanson; plus Kelly Preston, Mike Medavoy, Fred Westheimer, Sandy Climan, Usher, Jon Favreau and Alicia Keys.