Comedy Central has elevated Lauren Corrao to exec VP of original programming and development.
Corrao, who joined the laffer net as a senior VP in 2002, has engineered some of Comedy Central’s biggest ratings draws, including “Chappelle’s Show,” “Reno 911” and “Drawn Together.”
She will continue to report to net prexy Doug Herzog, for whom she spent several years working at MTV. Pair developed and greenlit long-running reality soap “The Real World.”
“Lauren’s very competitive and has great relationships, instincts and a wicked sense of humor,” Herzog said. “When I came back to Comedy Central, the idea that I was going to get to work with Lauren again was enormously appealing.”
Corrao will take on a larger role in the development of original content for the cabler’s expansion into new platforms. Herzog said the laffer net has been prepping its own broadband channel — similar to MTV’s Web-based network Overdrive — which could be unveiled by year’s end. In addition, execs continue to explore setting up a theatrical movie franchise akin to MTV Films and Nickelodeon Films.
Corrao will remain responsible for the development and supervision of all original programming and will oversee talent, development, events and original programming staffs.
Most recently, she has lured top comics including D.L. Hughley, Sarah Silverman, Denis Leary, Stephen Colbert and Adam Carolla to series projects.