‘Purple’ heart beats at B’way box office

'Fiddler,' 'Beast,' 'Chitty' take a tumble

Broadway biz fell off a bit for the week ended Sunday, but grosses still totaled a robust $17,023,009, down $719,393.

There were few significant rises. “The Color Purple” ($590,900) saw a $91,329 bump for the strongest showing of its three weeks on the boards.

“Jersey Boys” ($689,839), up $22,432, broke the house record for the August Wilson, set toward the end of 2003 by “Little Shop of Horrors.” The show shouldered aside “The Phantom of the Opera” ($643,395) and “The Woman in White” ($608,396) to take the No. 8 spot in the top 10.

Among the productions seeing drops were serial fluctuaters “Fiddler on the Roof” ($444,528), down $114,579; “Beauty and the Beast” (falling $87,817 to $493,385); and “Chitty Chitty Bang Bang” (dropping $80,005 to $527,092).

“The Producers” ($717,470), off $80,955 and playing to 73% capacity, still doesn’t seem to have reaped any long-term benefits from the movie trailer that began appearing in theaters in October.

On the lower rungs of the ladder, “In My Life” slid $45,009 to $137,690 despite the recent publicity blitz. “Latinologues” held steady at just $82,608, while “Souvenir” ($80,494) still struggled to find an audience despite generally positive reviews.

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