Helmer starts new year with media blitzkrieg for 'Fahrenheit'
The presidential election may be over (the Electoral College finalized George W. Bush‘s victory Jan. 6) but Michael Moore‘s campaign isn’t stopping anytime soon.Pressing his effort to win a best picture nom and Oscar for his hot-button doc “Fahrenheit 9/11,” Moore has started 2005 with a media blitzkrieg. In just the first week of the year, Moore appeared on NBC’s “Today” on Jan. 6 and then on “The Tonight Show With Jay Leno” the following night. He was scheduled to appear Jan. 13 on the “People’s Choice Awards” show on CBS. It’s been more than six months since “Fahrenheit” bowed last June, but Moore’s appearances and the film’s “for your consideration” ads are working hard to keep the pic in Academy members’ minds. Ads even feature the tagline “Remember your experience.” The rejuvenated Moore media marathon really got started Jan. 5, at a private luncheon celebrating the New York Film Critics selection of “Fahrenheit” as their best picture of the year. The documaker used the opportunity to offer up some political advice for Democrats: Imitate Arnold Schwarzenegger. “Who is our Arnold?” he asked. “Yes. The Dems need to embrace Hollywood because they don’t know how to tell a compelling story that people connect to in a visceral way. … The Republicans discovered that America loves Hollywood, loves actors, and when given a chance they vote for actors — Reagan, Arnold, that guy from ‘The Love Boat,’ Sonny Bono.”
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