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L.A. primes pic biz boost

Measures include marketing campaign

In the midst of a re-election campaign, Los Angeles Mayor James Hahn has announced several programs to promote filming in the city and put the brakes on runaway production.

Hahn disclosed Friday that the city will launch a Film Inventory Management System later this month to encourage use of lesser-known city properties and highlight surplus properties that are available for filming.

He also announced the city has partnered with the convention and visitors bureau to launch the “LA on Location” marketing campaign to show visitors what films were shot during their stay.

Hahn, who held a news conference at the set of the CBS television series “Judging Amy” in the West Adams district, pledged he’ll continue supporting the Entertainment Industry Development Corp., which handles most of the permitting for shoots on public property in Los Angeles.

Hahn endorsed last year a pair of business tax reform proposals that were approved with the aim of slowing runaway production.

Moves come with states such as Illinois, Louisiana, New Mexico and New York offering tax incentives to compete with foreign government incentives.

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