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Box office isn’t everything

'Cinderella Man' may live up to its title

The anonymous writer of Variety‘s famous headline “Sticks Nix Hick Pix” may have been thinking ahead to the positive critical reaction and disappointing box office returns on the Russell Crowe starrer “Cinderella Man.”

When asked about the film’s biz, director Ron Howard takes the high road.

“I’m so proud of the way it’s played and the reviews were fantastic,” he says. “What’s exciting for me is the result of our preview screenings. It’s the audiences who have responded to it in the most positive way. I feel rewarded and thrilled being people feel so positively.”

While the Academy voters have routinely ignored panned movies that clean up at the box office, they also tend to overlook critical favorites that don’t dazzle at the box office.

Then again, “Cinderella Man” may ultimately live up to its title.

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