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Nat’l Geo maps new digital structure

Patrick promoted to chairman CEO; Kelly new prexy

NEW YORK — Digital technology is opening new markets for documentaries and nature films, spurring National Geographic Ventures to promote Dennis Patrick to chairman-CEO and Tim Kelly to president.

“The new structure of NGV is designed to enable the business units of the company to better compete” in what the company calls “the converged digital marketplace,” led by video-on-demand.

First docu to go out under the new regime is “Lost Treasures of Afghanistan,” which NGV sold to PBS for primetime airing on March 30.

Patrick, who was prexy-CEO of NGV, succeeds Gilbert M. Grosvenor, who was chairman of NGF since its founding in 1996. Grosvenor will continue as a member of the board.

Twenty-year National Geographic veteran Kelly was formerly president of NGT&F (National Geographic TV and Film), one of three divisions of NGV. (The two others are Digital Media and Maps.)

Company also awarded a promotion to Ted Prince Jr., who rises from VP of business development for NGV to the newly created dual role of chief operating officer and president of distribution. While continuing to run business development, Prince will take charge of marketing, homevideo distribution, international syndication and the National Geographic digital archive.

Chris McAndrew, senior VP and general manager of Nationalgeographic.com, adds new duties as NGV president of digital media — another newly created post.

Michael Rosenfeld, exec VP of specials and events programming for NGT&F, receives the new title of exec VP, TV programming and production.

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