You will be redirected back to your article in seconds

Techies spin new twist in HD fight

Par, WB supporting both sides in upcoming format war

In the high-def DVD format war, Hollywood and the tech world are starting to diverge.

While studios continue to move toward the Sony-backed Blu-ray camp, tech companies are looking increasingly friendly toward Toshiba’s HD DVD.

This past week, WB announced it will support Blu-ray along with HD DVD, to which it is already committed.

Paramount recently announced it is also playing for both teams. With all the other studios working exclusively with Blu-ray, that leaves Universal as the only player solely in the HD DVD camp, a position it will likely abandon.

But Toshiba’s camp got a boost this past week when computer maker HP publicly called on Blu-ray to adopt managed copy, a technology that lets users take movies off DVDs and transfer them to PCs as well as iHD, a set of tools allowing interaction with movies.

By going public with its wishes, HP made it clear that Blu-ray hasn’t been responsive to such notions in private talks.

Toshiba is surely grinning over the spat, since the two technologies are already supported by HD DVD.

And they’re both crucial to a company like HP, which hopes to make its computers, with their broadband connections and large hard drives that can store movie files, the home entertainment hub of the future.

Sony, meanwhile, has every incentive to keep movies off PCs, since it wants its upcoming PlayStation 3 console to be consumers’ main digital entertainment device.

While HP is still committed to Blu-ray, its conflict with the format’s backers indicate that it’s warming up to HD DVD. Microsoft and Intel recently announced they’re supporting HD DVD for similar reasons.

Many studios have cited the expected success of PlayStation 3 has a key reason for signing onto Blu-ray. But now it looks like HD DVD is fighting back via an even more ubiquitous device in homes than game consoles: PCs.

Though momentum remains on Blu-ray’s side, HD DVD isn’t going down without a fight.

More Digital

  • NRA TV

    Amazon Targeted in Calls to Drop NRA TV App, Which Is Also on Apple TV, Roku, Chromecast

    In the high-def DVD format war, Hollywood and the tech world are starting to diverge. While studios continue to move toward the Sony-backed Blu-ray camp, tech companies are looking increasingly friendly toward Toshiba’s HD DVD. This past week, WB announced it will support Blu-ray along with HD DVD, to which it is already committed. Paramount […]

  • Kylie Jenner spinoff

    Kylie Jenner Tweet, CEO Compensation Package News Drag Snap Stock Down 8%

    In the high-def DVD format war, Hollywood and the tech world are starting to diverge. While studios continue to move toward the Sony-backed Blu-ray camp, tech companies are looking increasingly friendly toward Toshiba’s HD DVD. This past week, WB announced it will support Blu-ray along with HD DVD, to which it is already committed. Paramount […]

  • arcore

    Google to Make Major Augmented Reality Push at Mobile World Congress (EXCLUSIVE)

    In the high-def DVD format war, Hollywood and the tech world are starting to diverge. While studios continue to move toward the Sony-backed Blu-ray camp, tech companies are looking increasingly friendly toward Toshiba’s HD DVD. This past week, WB announced it will support Blu-ray along with HD DVD, to which it is already committed. Paramount […]

  • SOUTH KOREA OUTMandatory Credit: Photo by

    Netflix, Korean Talent Giant to Launch ‘YG Future Strategy Office’

    In the high-def DVD format war, Hollywood and the tech world are starting to diverge. While studios continue to move toward the Sony-backed Blu-ray camp, tech companies are looking increasingly friendly toward Toshiba’s HD DVD. This past week, WB announced it will support Blu-ray along with HD DVD, to which it is already committed. Paramount […]

  • courtney parker - adaptive studios

    Adaptive Studios Taps Courtney Parker as VP of Alternative Programming

    In the high-def DVD format war, Hollywood and the tech world are starting to diverge. While studios continue to move toward the Sony-backed Blu-ray camp, tech companies are looking increasingly friendly toward Toshiba’s HD DVD. This past week, WB announced it will support Blu-ray along with HD DVD, to which it is already committed. Paramount […]

  • Lionsgate Unveils 'Studio L' Digital Content

    Lionsgate Unveils 'Studio L' Digital Slate With 'Honor List,' 'Most Likely to Murder'

    In the high-def DVD format war, Hollywood and the tech world are starting to diverge. While studios continue to move toward the Sony-backed Blu-ray camp, tech companies are looking increasingly friendly toward Toshiba’s HD DVD. This past week, WB announced it will support Blu-ray along with HD DVD, to which it is already committed. Paramount […]

More From Our Brands

Access exclusive content