Anchor Bay acquires ‘Fire’

Disc Drive

Anchor Bay has acquired DVD rights to “Ring of Fire: The Emile Griffith Story,” which made its commercial debut on USA Network in April.

The 87-minute documentary helmed by Dan Klores and Ron Berger, about the life of the six-time world boxing champion who killed an opponent in the ring in 1962, debuted at the Sundance Film Festival in January.

Pic was subsequently acquired by NBC Universal.

Anchor Bay will release the title Sept. 20 backed by a consumer marketing campaign disproportionate to typical documentary releases, according to CEO Ted Green.

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