Daytime syndie ratings drop 3% for week

Nighttime gameshows in jeopardy

Top syndie skeins showed no particular trend during the week of Nov. 15-22, as nine of the 25 highest-rated strips increased their national rating, nine dipped, and seven stayed put. But average daytime viewing was down by 597,000 households, or 3%, from the previous week.

“Jeopardy” dropped 11% to a 7.5 while running a college tournament in place of episodes featuring long-running (but recently defeated) champ Ken Jennings. (Jennings was on only two of five episodes the previous week.) “Wheel of Fortune,” which usually comes before or after “Jeopardy,” slipped 5% to 9.1.

Among rookie skeins, “Larry Elder” showed the only increase, rising a tenth of a point to 0.9. “Tony Danza” (1.3) and “Ambush Makeover” (1.0) each dropped a tenth, while “The Insider” (2.8), “Jane Pauley” (1.5), “Pat Croce” (0.7) and “Life & Style” (0.5) stayed flat.

“Entertainment Tonight” was the only newsmag to increase, rising a tenth to a new season high of 5.6. Top yakker “Oprah Winfrey” was down 6% to 8.1 and “Dr. Phil” was down a tenth to 5.5. Top off-nets generally improved, and “Everybody Loves Raymond” remained on top of that category by jumping 10% to 7.6.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More TV News from Variety

Loading