CNBC Asia Pacific has appointed Gregg Creevey as senior veep of distribution and channel strategy, effective July 19.
A TV industry veteran of 16 years in the Asia Pacific region, Creevey will oversee subscription sales of CNBC Asia Pacific networks for distribution within the territory, and establish mobile and syndication strategies. He will also oversee CNBC’s distribution of the MGM channel in the region.
Based in Singapore, Creevey was senior veep network distribution and content sales, for Turner Intl. Asia Pacific, spearheading initiatives like a dedicated CNN service in Japan, negotiating for CNN to be the first licensed foreign retransmission cable channel in Korea, and identifying the first mobile content deals for Cartoon Network in Asia