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MTV Euro kudos home in on Rome

World Brief

The 11th MTV Europe Music Awards will be held Nov. 18 in Rome.

As with last year’s extravaganza in Edinburgh, Scotland, the show will take place in a purpose-built tented structure, this time using the backdrop of Rome’s Tor Di Valle.

“MTV has always wanted to bring the awards to Rome, and we are exceptionally grateful to the city, the mayor of Rome and the province of Rome for their support in making it happen,” said Brent Hansen, prexy-CEO of MTV Networks Europe.

Show will broadcast live to MTV Europe’s 119 million homes and then to a potential worldwide audience of 1 billion people via MTV’s global network of music channels and syndication partnerships.

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