Televisa makes lemonade

Distrib snags domestic rights to Rovzars' pic

HOLLYWOOD — Televisa Cine, the film arm of Mexican media giant Televisa, has snagged Mexican distrib rights and the first option to U.S. rights for “Matando Cabos” (Killing Cabos), the first pic from brothers Billy and Fernando Rovzar’s production company Lemon Films.

The Rovzars are U.S.-educated scions of the Azcarraga family, which owns the bulk of Televisa.

“Cabos,” a dark comedy about a group of teens in Mexico City, will debut July 16 on 300 prints in Mexico.

Pic reps the feature debut of TV commercials director Alejandro Lozano. Lemon plans to back the film with a U.S.-style marketing strategy that will include merchandising, a grassroots campaign and a dedicated Web site. In addition it plans to distribute a comicbook with a prologue to the pic as part of the teaser campaign.

Lemon Films also is developing a horror film based on a Mexican legend. “Aside From Guillermo del Toro’s ‘Cronos,’ there have been few horror films made in Mexico,” Fernando Rovzar said. “It’s a popular genre in Mexico, so the film is bound to resonate here.”

Writer Rigoberto Castaneda will direct the pic based on his original screenplay, tentatively titled “El Lazo” (The Link).

The Mexico City-based company has also signed on as executive/line producers on “A Night in Old Mexico,” a road movie written by Bill Wittliff (“Legends of the Fall”).

David Valdes, who co-produced “Unforgiven,” “In the Line of Fire” and “The Green Mile,” will produce the drama. Robert Duvall is attached to play an ailing grandfather who travels to Mexico with his grandson. No director is attached yet.

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