India’s Oscar entry, Marathi-lingo “Shwas” (Breath), is looking for corporate sponsorship to fund its Oscar campaign, despite the fact the Academy doesn’t fa-vor campaigning.
Eight producers — including frosh director Sandeep Sawant — funded the movie. But the small-budget pic has yet to find corporate takers.
The cash-strapped Marathi film industry is steamrollered by Bollywood. Both are based in Maharashtra’s capital, Mumbai.
Only three Indian films have been nominated in the foreign-lingo category — “Mother India” (1957), Mira Nair-helmed “Salaam Bombay” (1988) and “La-gaan” (1998).