TF1 revs up 4.5% in ’03

Ad coin upp 2.4% to $1.9 bil, noncore revs rose 7.3% to $1.5 bil

PARIS — TF1, France’s leading terrestrial web, posted provisional consolidated revs for 2003 up 4.5% to E2.7 billion ($3.4 billion) last week.

Ad coin rose 2.4% to $1.9 billion, while noncore revs rose 7.3% to $1.5 billion.

TF1’s TV advertising market share rose slightly to 54.7% while audience share dipped fractionally to 31.5%.

Revenues at 66%-owned digital platform TPS rose 8% on a comparable basis to $437.8 million. TPS has 1,527,000 subscribers.

Ad revenues at sports channel Eurosport were down as there were fewer major sports events in 2003. The division’s contribution to TF1’s revs was down slightly at $351 million.

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