New net set to tackle NFL

Channel to bow with players, coaches, teams blessing

The NFL Network, which promises year-round coverage of all things football, will kick off Tuesday, Nov. 4, with “NFL Total Access.”

Date marks week nine of the season, when football takes center stage for sports fans after the end of the Major League Baseball season.

“Our mission is to deliver programming that honors the NFL’s rich tradition and captures the excitement that turns on millions of fans,” said net’s prexy and CEO Steve Bornstein. “We will use a lot of innovation to bring our audience the most technologically advanced content possible.”

Channel will bow with the blessing of players, coaches and 32 national teams.

Hosted by Rich Eisen, “Total Access” will be the web’s signature show. Series will broadcast from a studio in L.A.

NFL Network will be carried on DirecTV in more than 11 million homes. More carriage agreements are forthcoming.

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