Net orders pilot for plastic surgery skein

It’s “Nip/Tuck” for reality TV.

E! Networks has ordered a series pilot for an unscripted series chronicling the day-to-day business of a Beverly Hills-based plastic surgeon.

Tapping into the success of plastic surgery shows including “Extreme Makeover” on ABC and the FX sudser “Nip/Tuck,” the docudrama “Face Value” will take on the doctor’s perspective as he tends to patients’ needs, either serious or purely cosmetic. Cameras will follow him into his home life, and patients and office staff will also make their way into the storyline.

“This world is really in the zeitgeist right now,” said E! Networks senior VP of programming and development Lisa Berger. “We’ve found a high-profile surgeon with a really rich life. He does his share of the wealthy Beverly Hills crowd, but he also does pro-bono work at a clinic in downtown Los Angeles. Even the people are characters — his receptionist, who’ll be planning her wedding during the show, had him do her own plastic surgery.”

Primetime project for E! sister cabler Style Network comes from exec producers Rick Leed (“Home Improvement”) and Donald Bull (“The Osbournes”). Leed just completed production on the TLC spec “Extreme Plastic Surgery.”

‘Honorable guys’

“Plastic surgeons are often misunderstood. Most are very dedicated and honorable guys that do cases we don’t hear about such as people in accidents and burn victims,” Leed said. “It’s a pretty amazing world with lots of larger-than-life characters, as you can probably imagine.”

Style is in pre-production on the pilot, slated to air some time in first quarter next year. Berger further noted that “Face” could likely air on both E! and Style.

She added that the half-hour would likely receive a 13-episode pickup. Show is in keeping with Style’s upcoming lifestyle-centered originals including the Nick Scotti project “Brini Maxwell” and the makeover series “How Do I Look?”

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